It's all about branding

I was sitting here reading dailyKos, waiting for my family to be done with American Idol, so I could watch the end of the Celtics play-off game, when I noticed something different about the GOP elephant next to the stories about Republicans. It wasn’t an elephant, it was a dinosaur. I’ve been reading Kos for a couple of weeks now and not noticing the change, which speaks to how well, the image plays off the old logo, to how little attention I look at the pictures, and how amazingly creative this is. Kos calls the image and the party it represents the GOPosaur. Read the kick-off post for the image here.


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